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A key part of the learning process is the creation of algorithms and patterns. Often entrepreneurs, even after realising their mistake, do not develop a system to avoid it in the future.

Focus groups give you a chance to understand what works and what doesn't, and to adjust your approach.

Your business is not about avoiding mistakes 100% of the time. It's about minimising their impact and learning to live with them. A mistake does not take us away from the goal, but brings us closer to it, makes it clear that a particular strategy is wrong and we need to choose another one. And it is through thousands of attempts that entrepreneurs reach their goals, and sometimes even achieve successes they did not expect.

When you make decisions, you always make two choices: where to focus your resources and where to give up. In both cases, you determine where to act and where not to act.

Steve Jobs was not only one of the world's greatest leaders, but also one of the most ardent supporters of the role of mentor for employees. In one of his early interviews, Steve Jobs mentioned the importance of mentoring, repeating that ‘...unlocking the potential of every employee is the main task of a great leader.’

An example of successful business development can be seen in the example of WOW Yalynka, which was founded in 2020, at the height of Covid-19. My team and I developed a strategy and focused on promoting eco-friendly and natural Christmas trees, choosing the main competitor - premium, expensive, fashionable artificial trees.

The heart of any story is a struggle. The protagonist faces obstacles, be it external circumstances, a specific enemy or internal conflicts. He takes unexpected steps that lead to a result that exceeds his expectations. And it's this simple structure that makes the story engaging and resonant with the audience.

In our small AI dictionary, you will learn more about how I implement these exciting technologies in my business processes. Join us on a journey into the world of AI vocabulary and discover how it can make your business even more interesting and efficient!